We are going to discuss how Article Marketing can help your business. The first step is finding the keyword or keyword phrase you would like to write about. There are a variety of keyword research tools you can use which will help you. I prefer to use the Google Adwords Keyword Tool. After you have decided what you are going to write about, you should use this tool to find out what sort of traffic this keyword is getting and how much competition you are going to have. Try to write about something that gets 1000 or more searches a month and has very low competition. The very last thing you want to do is waste your efforts writing about a topic that gets no traffic at all.

We have now discussed Article Marketing Secrets and researching keywords. Lets discuss writing the article. If you are new at this I already know very well what you are saying, how do I write an article, I am not an author. I understand because I said the same thing. It really is not as difficult as you might think. The very first thing you should do is determine what you plan to write about. Decide on a keyword or keyword phrase and write the article around that topic. Then just begin writing like you’d be talking to somebody. People are seeking information and this is what you’re providing. You will want your article to be about 450 to 500 words. Once you have your article complete, make sure you proofread it to check for mistakes.

The reason Article Marketing can help your online business is because your are going to be submitting content and building backlinks to your site. For those of you that have no idea what a backlink is, it’s a hyperlink that links back to your website. The more backlinks you have to your site, the higher you will rank with search engines. Whenever you create a lot of top quality backlinks, this tells Google and the other search engines that the site must be important due to all the links which are pointing back to it. You’ll want to try and get backlinks from sites which have a high PageRank. A PageRank of 4 or higher is good.

Submitting your articles to article directories is a vital part of Article Marketing. As I said before try to submit them to those which have a PageRank of 4 or higher. You are going to want to write your article in a note pad or word document so when it’s time to submit them you are able to just copy and paste. Some directories will time-out before you get them submitted. This will also save you a great deal of time. Make sure the article title will grab a readers attention and create curiosity. Remember to hyperlink back to your website at least once towards the end. Most directories will let you have at least one backlink in the body of your article.

While writing and submitting articles for your Article Marketing Strategy, the article directories have what is known as an Author Resource Box. It’s where you let the reader know who you are and give them some information about you. Tell them what you are going to tell them. Let them know what you do and always offer value. Also, in the Author Resource Box you’re allowed to have another backlink. You could link back to your site or your landing page. You will want to try to hyperlink back to your site using the primary keyword in your article. You do not want to have too many links in your Resource Box. One or two at the most. Otherwise it starts to appear to be spam and that is not what you want.

The focus of this article will be increasing your traffic from major search engines. You must remember that the search engines are extremely advanced and can find a cheater quick so do not expect to trick Google when trying to reach the top. There are a few blackhat secrets out there, but if you chose this path then do not be surprised when the major search engines put a ban on your website not letting it show up for any keywords. To avoid getting kicked off the search engines stick with whitehat techniques.

If you want to SEO your website the whitehat way then you must first understand you are no longer trying to impress Google, but rather your traffic. Google will rank your website well if it has quality content that is updated frequently. Google and the other major search engines will also respect websites which have one way links pointing towards them. The best way to get one way links is creating link bait which is content that has high enough quality that when a webmaster comes to your website and reads it they will link to it from their website without you having to ask or submit anything. This will help you reach the top of Google quicker than anything so attempt to make every piece of content you create of excellent quality.

In the beginning of promotion creating links will be necessary. You can do this the whitehat way by submitting your website to manual submission directories, submitting articles to article directories, exchanging links with similar websites, and submitting to social bookmarking websites.

Once you start receiving traffic and are interested in monetization check out the quality affiliate programs on this paid to take surveys website.

There’s no getting around it. Keyword research is a vitally important aspect of your search engine optimization campaign. If your site is targeting the wrong keywords, the search engines and your customers may never find you, resulting in lost money and meaningless rankings.

By targeting the wrong keywords, you not only put valuable marketing dollars at risk, you are also throwing away all the time and energy you put in to getting your site to rank for those terms to start with. If you require to stay competitive, you cannot afford to do that.

FreeKeywords WordTracker:

Wordtracker is a paid-use device that lets you look up popular keyword phrases to decide their activity and popularity among competitors.

Their top 1000 document lists the most frequently searched for terms, while their Competition Search option provides valuable information to decide the
competitiveness of each phrase. This is useful for figuring out how difficult it will be to rank for a given term. It may also highlight hidden gems that have low competition-rates, but high relevancy.

Google AdWords Keyword Device:

Google’s keyword PPC device doesn’t provide actual search numbers for keywords. In lieu, it displays a colored bar, giving users only an approximation. Still, it may be useful.

Google Suggest:

Google Suggest is a great way to find synonyms and related word suggestions that may help you expand your original list. Totally another thing is to clarify between the buying keywords and the non-buying keywords.
You should be looking for your target market who is going to be your buyer. For best results you ought to use targeted keywords. You could do split-tests to find out which keyword drive buying customers.

2. Placing Keyword to Your Site

Chances are, if you did your keyword research right, at least some of the words on your list already appear in your site content, but some of them may not.
Start thinking about how plenty of pages you’ll require to generate to support these new words, and how and where your keyword phrases will be used. We typically recommend only going after four or three related keywords per page (four if you can balance them properly). Any over that and you run the risk of diluting your page to the point where you rank for nothing.

Make sure to naturally work the keywords in to your content and avoid over-repetition that may be interpreted as spamming. Your content should never sound forced. Your on-page content is not the only place where you can insert keywords. Keywords should also be used in several other elements on your site:

• Title Tag
• Meta Description Tags
• Meta Keywords Tag
• Headings
• Alt text
• Anchor Text/ Navigational Links

3. Domain Name

After you have caught out your keyword(s), that is potentially rankable, next thing is to go out and find a domain name that actually has your keyword in it exactly if possible. Many times .org extensions rank well, even better than the .com extension. People think org means organization so they think something official. Plenty of people said it will sound more trustworthy. The search engines rank them highly too .You should think does .org extension work with my niche? It depends of your business and its business model.

4. Generate Back Links

What are the most important off page factors? The biggest three for Google is getting links to your Web-site. You require to be building as plenty of relevant back links as possible.

Obviously you require to have your on page factors taken care of first so when you start building links, Google sees your site as relevant. That is the thing that helps you get as plenty of links from plenty of relevant sources as possible.

And when getting links you require to link to all pages on your Web-site, not your home page, but also to your inner pages as well. |The quickest way to do this is probably writing articles to the major directories. They usually give you three or four links back which you can include in your signature box.
You could also make back links by generating a video, slide show presentation, rss feed and so on and post them to directories and blogs.

5. Tuning Your Links

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Free article from John Rubin at

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